The Diary of Joni and Anya

Thursday, June 19, 2014

Join in Kids InStyle Movement & win $500 shopping money!


Do you think your child has the potential to be the next Picasso?


Mine is tending to be more of a Tim Burton, with her umm, strange creatures.



Whatever style or medium your child's inner creativity flow to does not matter. As they say, art is relative. But what you can do is go find your child's best creative doodle or artwork so far 'coz it  might just win you shopping money! $500 Westfield gift voucher to be exact! Here's how:

1. Upload a photo of your child's most creative artwork on Instagrm 
2. Add the following hashtags #kidsinstyle and #creativekids
3. Tag @lifeinstyle
4. Share the link to family and friends to "Like".

Because if your child's masterpiece gets the most likes at the end of the competition period, then you win! For a more detailed instruction and terms and conditions, click here.



This competition is part of Kids InStyle 2014 event, which is Australia's largest Kiddies Event, which will take place on July 31- August 3 at the Royal Exhibition Building in Melbourne.


‘Melbourne is renowned for its art and culture. In the spirit of design, creation, inspiration and vision, what better place to start than through the creative eyes of a child,’ says Louisa Theobald, Exhibition Director.


Boasting an outstanding line-up of industry-leading exhibitors, seminars and workshops, Kids Instyle will showcase a jaw-dropping collection of babies & children’s fashion, accessories and homewares from over 90 exciting boutique baby and kids brands on the market within a beautiful, intimate shopping environment. 


Kids Instyle continues to be Australia’s destination for children’s style and will showcase delicious designs across knits, napery, soft furnishings and clothing for babies to teens and everything in between! 

KidsInStyle will be running alongside Life InStyle trade event which exhibits the latest trend and coveted brands across homewards, giftware's and lifestyle.

Tuesday, June 10, 2014

MyKids Emporium Now Open


Myer has recently unveiled it's official Toy and Kids Department MyKids Emporium, located at the fourth floor walkway from the Myer Bourke Street Store. The Myer Emporium boasts a 7,000 square meters area of toys wonderland (plus children's clothing, sports apparel, men's footwear and luggage). This floor caps the transformation of Myer Melbourne into Australia's premier department store. I was one of lucky ones to be present during the great reveal event last week (thanks to Kids Business!).

Nothing makes you feel like a kid than a lolly station!
MyKids Emporium will be your new one stop toy and kids clothing destination, with a variety of playthings and notable brands on offer. The floor features a handful of concept areas: from all time favourites Lego & Hasbro to fresh releases like Cra-z Loom,  that will surely keep kids (& kids at heart) engaged for hours. The ambiance is very bright and cheery with lots of wide aisles, perfect for prams and in our case, the wheelchair. I approve of the store layout as it is much easier to find what you are looking for with very neat and organized shelves and surprisingly, staff members ready to assist you.

With Australia's first and only Lego Professional, Brickman Ryan
You cam't miss the My little Pony shelf!
Easy to find new release merchandise
It was awesome to see lots of Minecraft products which Anya and her peers will surely go gaga for.


And plenty of education and science-related products too.


And yes, I did succumb to the call of the looms.
I joined in a short but interesting tour of the MyKids Emporium by Myer Executive GM Adam Stapleton. Myer promises to keep this area a most-favored place where children can enjoy free and fun activities on key periods and every weekend like face painting, balloon twisting, book readings,  and lots of product demonstrations.

"We'll bring theatre back to store and make it even more fun to shop for toys"
And what an exciting destination it is. Just look at a snap of the Little Tikes driving track below.


I must confess that Anya and I used to hang around at Myer department store all the time when we lived in the city.
Myer in 2006, such narrow aisles
This was where she discovered her love for Thomas the Tank Engine.
Anya at Myer circa 2006
And now it is bigger and better, still with the blue wooden table but improved floor design.

Thomas the Tank Engine Train Station MyKids Emporium 2014
So go check out MyKids  Emporium with the kids soon! Or better yet mark your calendars this Saturday, June 14 as the Wiggles be coming in to perform for the kids.




Also this month, MyKids is running a competition to win $10,000 worth of toys and $500 voucher for Kids Clothing. See terms and condition at stores.